Struggling with Alcohol, Sex, or Porn Addiction? Let’s Talk

Specialized in alcohol, sex & porn addiction, and stress recovery

Hi, I’m Ellen Krogh founder of Newhabit

I started Newhabit in 2008 after five years as a leadership coach. Since then, I’ve helped people break free from addiction and take back control of their lives.

No fluff — just presence, skill, smart tools, and honest talk — because you deserve to grow, not stay stuck.

Personal coaching with Ellen Krogh

Notes from the Ones Who Took the First Step

“In 2013, I wrote ‘I’m an alcoholic’ in my journal. In 2023, I called Ellen. I haven’t had a drink since. I got promoted, bought a house, and lost 6 kilos. Damn — I wish I’d called sooner.”

- Christian

”One year porn-free. I’ve fixed my grades and got into the police academy. Maybe I could’ve done it without Ellen… but I’m really glad I didn’t.”

- Anders

Here’s what clients have shared after reaching out, doing the work, and changing their live

Program - The Freedom Trail

A structured, science-based path out of addiction.

The Freedom Trail is a 12-session, manual-based coaching program built on proven tools from CBT, modern brain science, and over 15 years of hands-on experience in addiction recovery.

It’s designed for people who are ready to stop numbing, hiding, or spiraling — and start making real, sustainable change.

Whether you’re dealing with mild, moderate addiction, this program helps you take back your power and build a new way of living — free from overconsumption, self-sabotage, and shame.

Focus Areas:

• Substance use (alcohol, drugs)

• Behavioral addictions (porn, Sex, Constant infidelity)

• Stress & relapse patterns

• Habit change and personal accountability

• Long-term recovery tools you can actually use

  
  It’s a deep, structured process that helps you understand your patterns, break free from them, and create change that lasts.

Curious? Read more about the program

The Freedom Trail is a 12-session, manual-based coaching program

Sex and Porn addiction

This is the all-time fastest growing addiction. WiFi, smartphones, and internet will get you stuck very quickly.

Alcohol addiction

You choose

English, Swedish or Danish

Many of my clients speak English, and I want my work to be accessible to as many people as possible — in Sweden, Denmark, and beyond.

So feel free to reach out in the language that’s most comfortable for you.

Swedish

I’ve lived in Sweden since 2007, so yes — I do speak Swedish. Or as some might call it, Swedish with a Danish twist or Scandinavian.

Danish

Well, Danish is my native language. I was born and raised in Denmark, so here I’ll confidently claim fluency — with a "nordjysk" twist, of course.
(That’s the dialect from northern Denmark, in case you’re wondering).

English

If you are an employee at Tetra Pak, please contact me directly or contact "Oasen"

I work as an in-house addiction therapist at Tetra Pak in Lund since 2010

I work with Tetra Pak

"You can’t go back and change the beginning, but you can start where you are and change the ending."
– C.S. Lewis

Are You The One Standing Beside?

Are you a loved one? Partner, child, friend, colleague, or manager of someone who might be struggling with addiction.

You don’t have to carry it alone.

Whether you're filled with worry, worn out from chaos, or just unsure what’s actually happening — you're welcome here. I offer support to people like you too.

📞 The first conversation is always free.
Reach out. Sometimes talking to someone neutral is the first real relief. Contact me or